Business Objectives:-

• To be customer-oriented & responsible profit maximizing business firm, that contributes a lot to the growth of EFFORTs Investment & the country's economy as well as the enhancement of social benefits.
• To be one of the major local-distributors of strategic agricultural, construction and industrial inputs, as well as exporters of strategic-agricultural products.
• To contribute to the development of trade-industry compatible with the rules and regulations of the country.
• To play leading role in the country's foreign trade.
• Generally to maximize profit by participating mainly on business lines that contributes to the growth of government & public, economic, & social benefits.